Jesse Itzler is an entrepreneur, author, and former rapper who had a top 100 hit on the Billboard charts. He wrote and produced the Emmy Award-winning “I Love This Game” song for the NBA. Jesse is the co-founder of Marquis Jet, one of the largest private jet card companies in the world, a partner in ZICO Coconut Water, founder of The 100 Mile Group, and partial owner of the NBA’s Atlanta Hawks. His book, Living With a Seal: 31 Days Training With the Toughest Man on the Planet, was a New York Times bestseller and ranked No. 1 on the Los Angeles Times book list. Jesse is also married to Spanx founder Sara Blakely.